Privacy Policy

Our Privacy Policy, Your Privacy Rights

Last Updated: November 1, 2014


Thank you for visiting

Family Values Legacy Inc. (“FVL”) is dedicated to helping people build an intentional and meaningful Legacy for future generations. At Family Values Legacy we believe that only informed website users can make informed decisions about their privacy. Please read this privacy policy carefully. It explains how we collect and share your personal information and gives you options to limit how we share your information and communicate with you.

This Privacy Policy is intended to describe for you as a user of and/or other URLs that fall under the Family Values Legacy Inc. umbrella (the “Websites”) among other things, the types of information we collect about you when you visit the Family Values Legacy website; with whom your personal information including your name, email address and other contact information may be shared; how you can prevent the sharing of your personal information; and how your personal information is protected from unauthorized use. This Privacy Policy is also inclusive of other ways or various means by which you may provide us with information including the software applications that relate to the Websites and that are provided for use on mobile devices (the “Applications” or our Service (as defined below).

Our Privacy Policy does not apply to services provided by other companies and organizations, including but not limited to Facebook, LinkedIn, YouTube, Google, Twitter and Pinterest (companies and organization we call the Service Providers) that we use to provide certain functions and services on the Family Values Legacy site. When you are on the Family Values Legacy website, this Privacy Policy applies. When you are on a Service Provider website or using services provided by them, the privacy policy of the particular Service Provider will apply. Also, when you click on a link to non-Family Values Legacy Inc. owned website the privacy practices of that website will apply. We recommend that you review the privacy policies of each website that you visit.

Family Values Legacy (“FVL”) provides you with ideas, inspiration, resources, guided content, products, and services that will assist you in building your enduring legacy and capturing your emotional assets (a “Subscription”) through the Websites and Applications, for your own use (the “Service”).

We encourage you to read this Privacy Policy carefully when using our Websites, Applications, or Service or transacting business with us. By using our Websites, Applications, and/or Service, you are accepting the practices described in this Privacy Policy.

If you have any questions about our privacy practices, please refer to the end of this Privacy Policy for information on how to contact us.

Why We Collect Your Information

We collect information from you in order to:

  • Deliver the products or services you have requested from us;
  • Provide you with customer support;
  • Communicate with you by email, postal mail, telephone, and/or mobile devices about products or services that may be of interest to you either from us, or Service Providers, Licensed Providers or Corporate Affiliates;
  • Display advertising tailored to your interests or background;
  • Perform data and statistical analysis on use of the website; and
  • Enforce our terms and conditions, and perform any other functions otherwise described to you at the time you provide your information.

Information We Collect From You

FVL collects both information that may identify you as a particular individual (“personally identifiable information”) and anonymous information that is not associated with a specific individual (“non-personally identifiable information”) from or about users of its websites. When you visit this website, some information, such as the site that referred you to us, your IP address, and navigational information, may be collected automatically as part of the site’s operation. We also collect information we receive from you during registration and when you complete other forms, such as your name, location, date of birth, occupation, and gender; as well as information we receive from third parties.

Information we collect automatically on the Family Values Legacy website. You are not required to provide information about yourself when you visit the FVL website. However, in order to help us better serve you, we may ask you for information when you register for certain services, access various content or features, or directly contact us through the FVL website, including:

  • Contact information, such as name, email address, postal address, phone number, facsimile number, and mobile number;
  • User name, password, and password reminder questions and answers;
  • Age and date of birth;
  • Other demographic information, such as gender, employment information, and zip code;
  • Information for a public profile, such as your interests, your profile photo, personal updates and descriptive information that you provide, and the address of your Facebook page, LinkedIn profile, Twitter, Pinterest, or your website;
  • Communications preferences, such as which emails and newsletters you would like to receive;
  • Search queries;
  • Contact information about others when you provide information about others or refer a friend to a particular site or service;
  • Correspondence you send to us;
  • Information collected about you offline (including via facsimile, mail, or in person); and
  • Other information that may help us provide customized content or advertising.

Information we obtain from other sources. We may collect information about you from other sources, including through interactive applications (such as mobile devices and third-party services), from Service Providers, and from commercially available sources (such as data aggregators and public databases). The following are examples of information we may collect from other sources:

  • Name, postal address, and telephone number;
  • Demographic data, such as age, gender, and income level;
  • If you access third-party services (such as Facebook Connect) through the Life Reimagined website, your username and password for those services and other information available about you on those services;
  • Your interests and purchase behavior;
  • Publicly-observed data, such as activities on blogs, videos, and other online postings; and
  • Other navigation data, such as websites visited and advertisements viewed or clicked on.

Please note that all of the information we collect about you may be combined, and it may be used to help us tailor our communications to you and may be shared with third parties consistent with this Privacy Policy.

Information Collected By Third Parties

We may allow third party analytics companies, research companies or ad networks to collect non-personally identifiable information on our site. These companies may use tracking technologies, including cookies and web beacons, to collect information about users of our site in order to analyze, report on or customize advertising on our site or on other sites. For information about how to opt-out of the customization of advertising from many ad networks, you can visit

We may provide links or automatically redirect you to third party websites that do not operate under this Privacy Policy. For example, if you click on an advertisement presented on our site, you may be taken to a website that FVL does not operate or control. You should review the privacy policies and terms of use of all third party websites you access. These third party websites may independently solicit and collect information from you. On occasion, those third party websites may provide us with information about your use of those sites. PLEASE NOTE THAT THIS PRIVACY POLICY DOES NOT COVER THE COLLECTION AND USE OF INFORMATION BY SUCH THIRD PARTIES.

Payment And Financial Information

We may use financial information or payment method to process payment from any purchases made on our Websites and/or Applications, including Subscription Fees, and other programs in which you elect to participate, to pre-qualify you for credit card use, to protect against or identify possible fraudulent transactions, and otherwise as needed to manage our business.

With Whom We Share Your Information

FVL is committed to maintaining your trust and we want you to understand when and with whom we may share information we collect about you.
FVL May Share Your Information With:

  • Service Providers.Service Providers are third parties with whom FVL may work with to offer a service or feature. You can tell when you are accessing a service offered by a Service Provider because the Service Provider’s name will be featured prominently. You may be asked to provide information about yourself to register for a service offered by a Service Provider. In doing so, you may be providing your information to both us and the Service Provider, or we may share your information with the Service Provider. Please note that the Service Provider’s privacy policy may apply to its use of your information.
  • Licensed Providers.Licensed providers are third parties who make available special FVL approved discounts, products or services for FVL members. Some of the licensed providers of FVL member products and services, including many of those listed on the Member Benefits page on the website, may pay a fee for access to our membership list. These fees are used for the general purposes of FVL. Licensed providers are required to keep FVL member information confidential, and to use the information only to offer the contracted products or services to FVL and FVL members. Some of our licensed providers may also collect data about our members through their interactions with the members. The licensed providers may share some or all of this data with FVL so that we may offer more effective and personalized service to our members. We may share information including personally identifiable information collected from you with Licensed Providers, even if you are not an FVL member.
  • Corporate Affiliates.We may share information including your personally identifiable information with wholly or majority owned affiliates or other affiliated organizations, so they can provide you with information about services, and programs that might interest you.
  • Approved Vendors.We may share your information including your personally identifiable information with companies we hire to provide certain administrative services such as processing address labels, managing databases and sending mailings,
  • Selected Nonprofit Organizations.We may occasionally engage in “list exchanges” with selected nonprofit organizations in which we may share your information including your personally identifiable information.
  • Aggregate Data.We may share aggregate statistics and other non-personally identifiable information with the media, government agencies, advertisers and other third parties. These aggregate statistics will not allow anyone to identify your name or other personally identifiable information.

FVL May Share Your Information With Other Third Parties

  • Pursuant to Legal Requirements. FVL will disclose your personally-identifiable information in response to a subpoena or similar investigative demand, a court order, or a request for cooperation from a law enforcement agency or other government agency; to establish or exercise our legal rights; to defend against legal claims; or as otherwise required by law.
  • To Protect Our Website and Users. We will disclose your personally-identifiable information when we believe disclosure is necessary to investigate, prevent, or take action regarding illegal activity, suspected fraud or other wrongdoing; to protect and defend the rights, property, or safety of our company, our employees, our website users, or others; or to enforce our website terms and conditions or other agreements or policies.
  • In Connection with Business Transfers. We may share your personally-identifiable information in connection with a substantial corporate transaction, such as the sale of FVL or our affiliates, a merger, consolidation, asset sale, or in the unlikely event of bankruptcy.

Accessing Information We Collect From You

If you have an online account with us, you have the ability to review and update your personal information online by logging into your “account.” You can also review and update your personal information by contacting us.

If you would like to review and/or request changes to the personally identifiable information that we have collected about you through your use of the Family Values Legacy website, please contact us by:

  • Emailing us at:
  • Calling us at 858-367-3561
  • Writing to us at Family Values Legacy, 1901 1st Avenue, Suite 205, San Diego, CA 92101

If you ask us to shut down your account or delete your information, we will disable your account in about 12 weeks. After you deactivate your account you will not be able to sign in to our Websites and Applications or access any of your personal information. However, you can open a new account at any time after you deactivate your account. Please note that we may need to retain some information about you in order to satisfy our legal and security obligations. For example, some of your information may remain in back-up storage even if you ask us to delete it. In some cases, you may be entitled under local laws to access or object to the processing of information that we hold relating to you. We may still retain certain information associated with your account for analytical purposes and recordkeeping integrity, as well as to prevent fraud, collect any fees owed, enforce our Terms and Conditions, take actions we deem necessary to protect the integrity of our Websites, Applications, or users, or take other actions otherwise permitted by law. In addition, if certain information has already been provided to third parties as described in this Privacy Policy, retention of that information will be subject to those third parties’ policies.

How You Can Keep More Of Your Information Private

You can choose not to provide us with certain information, but that may result in you being unable to use certain features of our Websites and Applications because such information may be required in order for you to use our Service; purchase products or services; participate in surveys; ask a question; or initiate other transactions on our Websites and Applications.

You have options for limiting who can see your information:

  • If you choose to share contact information with us, you will have the opportunity to update or delete that information or to shut down your account by clicking on Update My Profile.
  • You can control the information in your FVL personal profile that is visible to others in the FVL community by clicking on Update My Profile.
  • You may request to stop receiving communications from us. Please note that if you opt out of receiving communications from us, you may continue to receive material from Service Providers, and/or other parties to whom we provided your information before processing your request to opt-out of communications. You will need to directly contact those third parties in order to opt out of receiving such communications. You also may opt out of receiving such emails by clicking on the “unsubscribe” link within the text of those third party emails.

You may also opt out of communications or information sharing by:

  • Emailing us at:
  • Calling us at 858-367-3561
  • Writing to us at Family Values Legacy, 1901 1st Avenue, Suite 205, San Diego, CA 92101

How We Keep Your Information Secure

FVL uses commercially reasonable physical, procedural, and technological security measures to help prevent unauthorized access to and improper use of the information we collect about you. For example, only authorized employees and authorized third parties are permitted to access personally-identifiable information, and they may do so only for lawful purposes. When we share aggregate data with third parties we prohibit them from re-engineering non-personal data to permit identification of individual users. We maintain physical, electronic and procedural safeguards that comply with federal standards to guard your nonpublic personal information. No website or Internet network can be completely secure. Although we take steps to secure your information, we do not guarantee, and you should not expect, that your personal information, searches, or other communications will always remain secure. Please refer to the U.S. Federal Trade Commission’s website for information on how to protect yourself from identity theft.

In order to interact with the FVL website, we require you to use a password to protect your account from unauthorized access by others. If you do allow others, including family or household members, to access the FVL website with your personal password, please understand that you are responsible for the actions of those individuals. It is important to understand that the information you submit in personal profiles, message boards, journals, chat rooms, interactive features, and user groups may be publicly displayed. Your messages may be seen by people and organizations not related to FVL, and may be used by these third parties to contact you. As a result, you should be very careful about the information that you publish online. You can control whether or not specific information that you submit is publically visible or visible only to you by updating your personal settings on the FVL website.

Comments etc.

We may provide areas of our Websites and Applications where you can post information about yourself and others and communicate with others. Such postings are governed by our Terms and Conditions. In addition, such postings may appear on other websites or when searches are executed on the subject of the posting. Also, whenever you voluntarily disclose personal information on publicly-viewable web pages, that information will be publicly available and can be collected and used by others. For example, if you post your e-mail address, you may receive unsolicited messages. We cannot control who reads your posting or what other users may do with the information you voluntarily post, so we encourage you to exercise discretion and caution with respect to your personal information. Once you have posted information, you may not be able to edit or delete such information.

Visiting our Websites and Applications from outside the United States

FVL is headquartered in the United States. Please be aware that information you provide to us or we obtain as a result of your use of the FVL website may be processed and transferred to the United States and be subject to United States law. The privacy and data protection laws in the United States may not be equivalent to such laws in your country of residence. By using and participating in the FVL website or providing us with your information, you consent to the collection, transfer, storage, and processing of information to and in the United States.

No Rights of Third Parties

This Privacy Policy does not create rights enforceable by third parties or require disclosure of any personal information relating to users of the Websites and Applications.

Conditions Of Use, Changes To This Online Privacy Policy

By visiting, you accept the practices described in this Privacy Policy. If you do not agree to any of these terms and conditions, you should not use this site. FVL’s policies, content, information, disclosures, disclaimers and features may be revised, modified, updated, and/or supplemented at any time and without prior notice at the sole and absolute discretion of FVL. If this Privacy Policy is revised the new policy will be posted on the Family Values Legacy website and we will revise the “last updated” date at the top of this policy. You should review this Privacy Policy each time you access the website. If we make any material changes in the way we collect, use, and/or share personal information that may impact you, we will notify you by sending an email to the email address you most recently provided to (unless we do not have an email address for you) and/or by prominently posting notice of the changes on the Family Values Legacy website.


If you have questions, comments, or concerns regarding this Privacy Policy, please contact us and we will respond to your request within a reasonable period:

Family Values Legacy

1901 1st Avenue, Suite 205

San Diego, CA 92101